This day in search marketing history: January 2
Learn what happened on Jan. 2 in SEO, PPC and digital marketing history, as reported by Search Engine Land.
In 2012, Google – a search engine known for fighting against paid links and “thin” content – seemed to be behind a campaign that generated both on behalf of its Chrome browser.
A search for [This post is sponsored by Google] returned more than 400 pages, written apparently as part of a Google marketing campaign:
Google? Buying links? It sure looked like it:
It was also hypocritical because Google was paying to produce the same type of garbage that its Panda Update was designed to penalize.
What was Google thinking? This was just the beginning of the story. See Search Engine Land’s follow-up stories:
